THE NEW VOICE ECONOMY: Why Talent Must Own Their Voice — and Why AI Must Serve Creators, Not Replace Them. AI Voice Is Exploding — But Identity Has Fallen Behind AI voice has never moved faster. New models, new capabilities, new possibilities. But the systems designed to protect the people behind those voices — creators, actors, performers, cultural icons — have fallen dangerously behind.

In July 2025, a New York federal court issued a decision in what many have called the first major lawsuit over AI voice cloning in the United States. The case—Lehrman & Sage v. Lovo, Inc.—exposes a simple truth with profound implications: consent without clarity is not consent at all. At Voxifyer, this case is more than a headline—it’s a validation of the principles we are building, developing, and testing into our platform.

At Voxifyer, we believe that voices should be protected and rewarded not just by law, but by design.